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Thinking about entering the coffee shop business? Coffee shops are places that create memories and become a landscape of people’s lives and part of the culture of a neighborhood or even your city. If you’re asking yourself the question: What do I need to run a coffee shop? To serve a delicious coffee is not enough to make it, but you don’t have to be an expert to start a successful coffee business. In fact, there are many things you can do to help you succeed. Read on to discover what they are!
Table of Contents
About Coffee
Coffee is a growing market since… forever? It is regarded as one of the most consumed drinks in the whole world. Many people can’t start their day unless they’ve had a well served cup of coffee and it’s also a great excuse to meet your friends and have that afternoon chat. So it’s something that never goes out of fashion, and because of that it’s a business that has been thriving and being explored more and more as the years go by. So to start your coffee shop business, there are many things you should keep in mind before putting your hands to work. We’ve selected a few steps that are paramount for any successful business.
Study the market
Studying the market before doing anything will help you understand where to go. It takes a lot of money and time to open a successful coffee shop, so doing good research is where you should begin. Talk to current owners of coffee shops about how they did it and go have a coffee in as many places as you can to feel the experience of being a regular customer. That way you can have real insights about things that you may find interesting or things that are missing in the area. You might find out that some dishes or desserts are trending in the market but some coffee shops in your neighborhood aren’t paying attention to it, that’s a gap you can fill and use to differentiate yourself from the others, and that can make a huge difference in your business right from the start.
Plan on top of your budget
In Australia, the average price range for opening a coffee shop goes from $200.000 to $500.000. Rebranding, redesigning, buying equipment and the structure needed and licensing are some of the mandatory expenses you’ll have to deal with and it will take a few months or even years. You can also buy ongoing businesses as well and work with an already known coffee shop and take it from there, that’ll save you some time.
Choose your clients
Vision is the first step to any execution, and choosing your type of clients and the atmosphere you want for your coffee shop will shape everything that comes ahead. Are you planning on running a fancy place? How much will your price rate be and who will be your customers? What time will they go to your coffee shop? Are they looking for a quiet place to relax and work or a crowded jolly place where people talk to each other? That will help you define the following steps as well, like location and design.
Identify the right location
By knowing who your target customers will be, you can study the best locations for opening your coffee shop. If you open your place in an area full of competition, that would obviously make it harder for you to properly enter the market and have a space of your own. The place will also define your price, so choose carefully.
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Create a menu
Probably half of the attraction of your coffee shop will be the atmosphere and service, while the other half will be your menu. Think about your main dishes. What will the main product of the house be? Sometimes keeping it simple and strong is better than trying to satisfy everybody and will reinforce the identity of your coffee shop. The presentation of the dishes is another important factor, as it is the first thing clients will see on the menu (if you choose to add images on it). Vegan and lactose-free options are a great way to reach a broader audience and to keep your coffee shop updated with today’s options.
Find out what’s missing in the industry and fill your coffee shop with breakfast options, juices, smoothies and desserts for a complete service where your clients will be able to visit your store anytime.
Machinery and equipment
Coffee machines, juice machines, soft serve machines are the ones you need to provide a range of delicious juice, açaí smoothies, ice creams, milkshakes and of course, coffee. There are many different models for each one on the market with different prices and different features.
Staff
A well trained staff is the front end of all your main products. To invest in the well-being of your company and their health will reflect on how the customers feel when entering the room and they will be back again if they feel welcomed and well attended. Don’t waste your efforts when putting together your team and prepare your employees to give the service the clients deserve.
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Find the best suppliers for your business
The key to the quality of your food and drinks will depend on your suppliers. Finding the best suppliers to provide you with the essential ingredients for your coffee shop will define the flavor of everything you give to your customers, and buying your products in bulk from a wholesale supplier is the best way of getting a good price and supplying your business in an organized way. Coffee, milk, fruit and frozen fruit pulps are a few of the main ingredients you will always keep on the table.
We hope this article has given you some light on what to do if you’re thinking about running your coffee shop or building it from scratch. It’s an investment that takes time and research, but as a growing business market in Australia, you can make it a profitable way of living and make your brand a part of people’s lives.
Tropical Brazil is a wholesale market that distributes Açaí in Australia and many other products from Brazil with guaranteed quality and organic flavour. Proudly importing genuine and quality products from Brazil, we have a variety of exotic fruit pulps available and scoopable açaí in many different sizes.
We have special prices for B2B. If you are a restaurant, café, gym or supermarket, register as B2B to see our prices.
Did you like this article? You can buy our products at: https://tropicalbrazil.com.au/products-wholesale/
If you live outside New South Wales, you also can purchase our Açaí and Frozen Fruit products directly from our partners in any Australian State.:
BRAH Superfood: Home – BRAH Superfood
King’s Açaí: Products – Kings Acai – Proud to Supply the Best
Braussie: Braussie Healthy Food
Food Action: https://foodaction.com.au/
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